Get weekly expert, human-centric brand coaching straight from Cranium to you.
Introducing the You! Newsletter—a fresh way to unlock what’s next for your brand with the Cranium Agency community. Every edition is packed with practical ideas, science-backed branding strategies, and inspiring stories to help you connect, grow, and thrive in your market.
By subscribing, here’s what you’ll gain:
• Actionable Branding Insights: Learn proven methods that spark real improvement in how your brand is seen and felt. Each issue delivers branding insights, hands-on steps, and strategies that help you build trust and turn your team into brand champions.
• Human-Centric Strategies: Discover new and innovative ways to create lasting emotional connections with your audience. Our content is crafted with the same human approach that shapes Cranium’s coaching and client work, so you get advice that resonates and works in the real world.
• Continuous Growth and Inspiration: Stay ahead of market shifts, emerging trends, and competitor moves. With expert guidance and regular doses of brand inspiration, you’ll keep your brand story sharp while building lasting loyalty with every interaction.
Join a growing community of hundreds of forward-thinking leaders who are shaping the future. Start your next chapter with ideas and encouragement thoughtfully crafted to help you stand out and succeed.
Sign up today!
By subscribing, here’s what you’ll gain:
• Actionable Branding Insights: Learn proven methods that spark real improvement in how your brand is seen and felt. Each issue delivers branding insights, hands-on steps, and strategies that help you build trust and turn your team into brand champions.
• Human-Centric Strategies: Discover new and innovative ways to create lasting emotional connections with your audience. Our content is crafted with the same human approach that shapes Cranium’s coaching and client work, so you get advice that resonates and works in the real world.
• Continuous Growth and Inspiration: Stay ahead of market shifts, emerging trends, and competitor moves. With expert guidance and regular doses of brand inspiration, you’ll keep your brand story sharp while building lasting loyalty with every interaction.
Join a growing community of hundreds of forward-thinking leaders who are shaping the future. Start your next chapter with ideas and encouragement thoughtfully crafted to help you stand out and succeed.
Sign up today!
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Have a question about branding you would like for us to cover?
Email Alex Valderrama at alex@cranium.biz.
Your Guide to Brand Brilliance!
Past Issues
“How would you describe your core branding philosophy?”
You! Newsletter: Vol. 25, No. 5 - I recently met with a new client for a brand discovery meeting. She asked one very important question... My immediate reaction was to get into a detailed and long explanation, but instead I asked her, "Would you prefer the long or short version", which she replied, "Is it…
Reading time: 3 minutes
“How do you measure ‘success’ for a branding project at Cranium?”
You! Newsletter: Vol. 25, No. 4 - A question we get asked a lot. I'll will try to keep the answer simple. Success for a branding project at Cranium is measured through a blend of industry standards tailored to each business phase and your specific business scenario. Traditionally, we look at success through different variables…
Reading time: 3 minutes
“How important is customer feedback in shaping or adapting a brand as it grows?”
You! Newsletter: Vol. 25, No. 3 - This week we start out with another great question. Keep sending them in! Knowing and understanding your customer base is crucial to developing your brand. Customer feedback acts as one of the most important guides for shaping or adapting your brand at every stage of growth. It’s the…
Reading time: 3 minutes