Growth
Stage
When growth kicks in, so does complexity. What once worked on instinct now needs clarity, cohesion, and structure. As you hire, expand, and scale, your brand becomes the thread that keeps everything connected, both inside and out.
At this stage, our focus is on sharpening what’s already there. We bring order to momentum by aligning your messaging, visuals, and team culture around a single, powerful narrative.
At this stage, our focus is on sharpening what’s already there. We bring order to momentum by aligning your messaging, visuals, and team culture around a single, powerful narrative.
You’ve built momentum. Customers are buying. Revenue is up. Your team is expanding.
But your brand? It’s stuck.
The market is moving faster. Competitors feel sharper. Your messaging doesn’t reflect your evolution. And deep down, you know: what got you here won’t get you there.
That’s where we come in.
Cranium helps scaling businesses evolve their brand. Not with surface-level refreshes, but with emotional precision and purpose. We align your internal culture, customer perception, and market position through our proprietary Human-Centric Branding Process.
It's how we help growth-stage companies:
• Host interactive brand alignment workshops (not just presentations!) to re-engage all staff on mission and story as you scale.
• Audit every touchpoint—digital and physical—for brand consistency in visuals, language, and intent.
• Update brand guidelines.
• Develop storytelling to engage your audience.
• Create a brand gap analysis used for brand growth.
• And more...
• Create a brand gap analysis used for brand growth.
• And more...
Your brand isn’t a just a logo. It’s a human connection.
And if that connection is unclear, inconsistent, or outdated you’re leaving a lot on the table.
Want to talk about a project?
From a Growing Brand to a Beloved Brand












Cranium Agency's
Brand Health Assessment
Curious about the health of your GROWTH STAGE brand?
Take this quick (FREE) brand assessment and you’ll gain real brand insights, spot gaps, and recieve actionable advice you can use today.
Uncover the True Health of Your Brand
"I have had the opportunity to work with many branding and creative design agencies over the course of my career and I have yet to find one that has the inherent branding knowledge as Cranium Agency. It doesn't matter what kind of branding work Cranium might be involved with - whether it be a quick job or a large, complex, and involved project - their focus on meeting our objectives within the boundary of a budget always seemed to be in the forefront of their thinking. They approach each project with fresh thinking, working to push and extend the bounds of a brand, but always within the comfort zone of the client. I unquestionably would recommend them!"
Andy Kamlet, Director of Marketing
Microsoft
"I have hired Alex multiple times to help me with various organizations, and I'm consistently impressed with personalized brand coaching, strategic brand consultation, and creative concepts he provides. His approach ensures that all designs align perfectly with our objectives while making a bold impact. Alex's branding knowledge and creativity is unmatched, and his leadership in guiding his team is commendable. I highly recommend Alex and Cranium."
Jennifer Taylor
Author, Social Media & Marketing Consultant
"Cranium Agency has worked on many branding projects for Wells Fargo Public Relations group over the past several years. Alex is not only a pleasure to work with but always provides us with top quality work. He is one of the best in the branding business and I would highly recommend him."
Kelly Donovan, Vice President
Community Affairs, Wells Fargo
"Cranium Agency has been extraordinary in pinpointing our brand strengths and articulating the right brand strategy to convey that we are a true leader in our industry."
Laura Lear, Director of Marketing
CineMeetings & Events
"Alex and the entire Cranium team have been tremendous branding and marketing partners for Kinsley. Great people, great process, great results. Their work on our brand identity and WordPress website was outstanding. We continue to get glowing comments from customers (and prospects) about our company's new look and feel. Small and large businesses alike should feel 100% confident about engaging Cranium. We're looking forward to working with them on many more projects in the future.
Josh Levy, Marketing Director
Kinsley
"There is no other brand consultant I would rather work with than Alex Valderrama. He is strategic, perceptive and a creative force that enables companies to take a step back and think about things differently. His company was very flexible to our needs and helped drive our corporate re-branded execution. Working as an extension of our creative team, Alex motivated and managed our design team, facilitating the creative process and delivering above and beyond expectations. If you are looking to refresh your brand, then I highly recommend Alex and his staff at Cranium. They will not disappoint."
Lori L. Searls, Director of Marketing
Viaero Wireless
"I’ve worked with Cranium several times through my career, and with each experience I’m even more impressed with the team. Their creativity, knowledge, and professionalism are unmatched. I’m always confident Cranium will deliver outstanding results — a wow factor — and I recommend them with zero hesitation. Organizations entrusting their brand needs to Cranium cannot go wrong."
Wendy Terrien
RUUT Consulting
"I couldn’t be more excited to celebrate the launch of our new brand! I genuinely appreciate and value the continuance of our strong partnership with our clients, consultants, case managers and employees as we enter this exciting new era with Arcadia. Cranium Agency played a vital part in defining our brand and provided us with amazing brand consultation."
Brad Cantwell, President
Arcadia
"The greatest value that Cranium provided was the weekly one-on-one consultations with Alex Valderrama, which helped us clearly define and execute our goals in branding Spavia. Plus, their traffic manager invested extra time to make sure we delivered communications to our audience in a timely manner. Most importantly, Cranium created the foundation for a brand that will allow us to quickly franchise our brand across the country. They played a critical role in helping us achieve our goals of driving customer acquisition during our business launch phase."
Marty Langenderfer, Owner
SPAVIA
"Cranium was an outstanding partner for Toeroek's first project for the Department of Defense. With a quick turnaround schedule, Cranium assigned a professional staff who contributed creative ideas and a winning approach to our important presentation. Toeroek's client commented that this was the most professional presentation they had ever had. The multimedia presentation exceeded their expectations. Our success was in large part because of Cranium's excellent graphics and videos which held the audience's attention during a very technical briefing. Thank you, Alex and staff!"
Donna Toeroek, Principal
Toeroek, Inc.
"Through the course of 15 years of doing business with Alex Valderrama you gain extraordinary insights of the talents and value-added expertise that he can provide to your business. Alex and his team uniquely customize the branding and marketing processes through the entire business marketing process, ultimately to achieve a series of solutions that always place a company ahead of any competition. Alex Valderrama and his team are skilled professionals in their field, and I recommend them to anyone who is seeking a way to increase the profitability of their business."
Jeff Bernard, Principal
Bernard, LLC